China Is Trying to Improve Its Global Image — and Using Hollywood to Do It

CUNY SUM – A new book, Soft Power With Chinese Characteristics: China’s Campaign for Hearts and Minds, examines China’s efforts to improve its global image through film, branding, news media, and promotion of Chinese language and culture. The book was co-edited by Professor Ying Zhu (College of Staten Island), along with Kingsley Edney and Stanley Rosen.  Read more at CUNY SUM.

By CUNY SUM