An article on Phys.org discusses a teaching case coauthored by Heidi Bertels, PhD, Assistant Professor of Management at the College of Staten Island.
According to the article, “Teaching case examines ‘average is beautiful’ doll as an entrepreneurial opportunity,” the Professor’s “teaching case is meant to introduce students to the qualities of effective entrepreneurs and to the decision-making process involved in pursuing a business prospect.”
Read the story on Phys.org.